KitKat Study Vibes

Resn | Nestlé

I was lucky to jump into the Resn/TBWA/Eleven team to help create a unique study companion that kept tens of thousands of students in the zone preparing for their exams.

Tune Out

I was tasked with creating the abstract 3D scenes, each based on one of 6 ideas.

Tune In

Deep Focus

Power On

Last Push

Have A Break

Each scene was paired with some custom binaural beats from Mosaic Music & Sound to keep those studying students locked in on their study.

Crafted in Cinema 4D and Octane, looping perfectly to create an endless world of KitKat vibes.

Team Credits

Agency: TBWA \ Eleven Executive
Creative Director: Russ Tucker
Senior Copywriter: Angus Loxton
Junior Art Director: Louis Royle
Client Partner: Maggie Stergiopoulos
Business Director: Niamh Hamill
Animation Partner: Resn
Animation Creative Director: Wade Cowen
Animation Producer: Naomi Stevens
Animator: Ryan Ferguson
Music Composition Partner: Mosaic Music & Sound

Agency: TBWA \ Eleven Executive
Creative Director: Russ Tucker
Senior Copywriter: Angus Loxton
Junior Art Director: Louis Royle
Client Partner: Maggie Stergiopoulos
Business Director: Niamh Hamill
Animation Partner: Resn
Animation Creative Director: Wade Cowen
Animation Producer: Naomi Stevens
Animator: Ryan Ferguson
Music Composition Partner: Mosaic Music & Sound